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In-Store Product Sampling Support Services

Establishing a positive connection with a target audience at the point of sale is a particularly effective marketing strategy and, as such, is the primary goal for in-store product sampling campaigns.

At NOVA, we understand that having product samples, supplies and promotional materials on-site and in top form is vital to the success of an in-store product sampling event. We also understand that this is the last thing you want to have to worry about when you're trying to pull off a product sampling campaign. When you partner with us for in-store product sampling support, you can check logistics off your list. Our team will make sure everything is where it should be on time and in one piece. Guaranteed.

The Power of Dimensional Mail

Just as in-store product sampling can be a powerful tool in establishing a positive connection with consumers, dimensional mail campaigns can prove equally successful at making an impact. What's so special about dimensional mail? First, anything that isn't flat obviously stands out in the mail. Though it may carry the exact same message as a standard piece of direct mail, dimensional mail has a better open rate and a higher response rate simply because it gets the consumers attention.

Second, dimensional mail creates an opportunity to "show" instead of just "tell", giving consumers the opportunity to actually experience your product as opposed to just telling them about it.

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Whether you're interested in connecting with consumers through in-store product sampling or a dimensional mail campaign, the experts at NOVA can help you achieve your goals. Contact us for more information.